Apple iPhone 18 launch highlights: iPhone Duo, Apple's first foldable phone, out; iPhone 18 Pro, Pro Max unveiled | World News

Apple iPhone 18 launch highlights: Apple CEO John Ternus has launched the iPhone Duo, Apple's first foldable phone. He also launched iPhone 18 Pro and iPhone 18 Pro Max at the highly anticipated launch event titled “Surprise and Shine" at Apple Park in Cupertino, California on Wednesday. This is first major iPhone launch under the giant's new CEO John Ternus.iPhone Duo, thinnest iPhone everThe foldable phone — a device that will likely start at $2,000 and use the name Duo — represents the largest design change to the company’s flagship product in its history. John Ternus says all other foldable form factors feel like two phones joined together, and ill suited for media consumption and apps.Apple says this is their thinnest iPhone ever, when unfolded. The hinge mechanism plays a key role in the ergonomics as well as robustness.Latest iPhone pricingiPhone Duo is priced $1999 onwards. iPhone Duo India price is ₹299900 onwardsiPhone 18 Pro price begins from $1199iPhone 18 Pro Max from $1299.What Apple CEO said on iPhone Duo"Others have created foldables that just feel like two phones awkwardly stuck together," Ternus said in a video shown at the Steve Jobs Theater at Apple's headquarters in Cupertino, California, adding that Apple wanted a device with a large display "that feels as natural and intuitive as (the) iPad."John Ternus says all other foldable form factors feel like two phones joined together, and ill suited for media consumption and apps.Apple says this is their thinnest iPhone ever, when unfolded. The hinge mechanism plays a key role in the ergonomics as well as robustnessThe event is particularly significant because it marks the beginning of the John Ternus era at Apple following Tim Cook’s departure as CEO earlier this month. With a potential foldable iPhone and major changes to the iPhone Pro lineup on the cards, this year’s September event could be one of Apple’s most important product launches in years.