The Imtiaz Ali film has stunned box office trends with its remarkable turnaround, earning ₹29 crore in just 12 days.
After a slow opening weekend, Main Vaapas Aaunga showed a tremendous hold on weekdays and grew on its second Friday, with extra shows added and major cities going houseful.
The film's solid word of mouth did wonders, with audiences posting positive reviews on social media and urging more people to watch it in theatres.
Main Vaapas Aaunga collected ₹3.10 crore on Tuesday, a jump from its previous day haul, and registered a 130% jump on its second Saturday compared to Friday's earnings.
The film stars Naseeruddin Shah, Diljit Dosanjh, Sharvari, and Vedang Raina, and tells the story of a 95-year-old man who suffers a stroke while desperately trying to rush to Pakistan.
CEO-Revenue & Operations, PVR INOX Limited, Gautam Dutta, said the film's performance reflected sustained audience interest, driven by strong word-of-mouth around Imtiaz Ali's storytelling, Naseeruddin Shah's powerful performance, and AR Rahman's memorable score.