Ranbir Kapoor Cracks the Code Behind ARKS: It's Not About Alia Bhatt or Raha
Image Source: Internet
Bollywood star Ranbir Kapoor has finally broken the silence surrounding the inspiration behind his lifestyle brand ARKS, putting an end to speculations that it was linked to his wife Alia Bhatt and daughter Raha. In an exclusive video walkthrough of the ARKS factory, Ranbir revealed that the name ARKS has a different meaning than what fans had anticipated. According to Ranbir, the name ARKS was chosen because it had multiple meanings, including a Ranbir Kapoor shoe and a Ranbir Kapoor studio. The actor explained that when he saw the logo and everything came together, he felt that the name just fit. ARKS, which was launched last year, offers a refined collection of clothing for men, including cotton jersey t-shirts, plush sweatshirts, and linen shirts. Ranbir has big plans for the brand, aiming to expand into different areas of lifestyle, including athleisure wear, underwear, and furniture. In the video, Ranbir also opened up about how his priorities have shifted as he grows older, with a decreasing desire for material things. He believes that ARKS offers a unique sensibility and aesthetic that sets it apart from other lifestyle brands. When asked about his upcoming projects, Ranbir mentioned that he will be seen in Sanjay Leela Bhansali's Love And War, alongside Alia Bhatt and Vicky Kaushal. He was last seen in Animal, a hit action drama film directed by Sandeep Reddy Vanga, and has the sequel, Animal Park, in the pipeline.
