Margo Martin has become a key figure in President Donald Trump's White House, serving as a special assistant and communications adviser.
Her videos and photos of Trump have generated billions of views across social media platforms, helping shape public perception of the president.
Born in Dallas, Texas, Martin attended Texas Christian University before joining the Trump administration in 2019 as a press aide.
She is credited with creating a new model for political communication in the social media era, with her behind-the-scenes videos attracting large audiences.
Martin is in a relationship with former professional lacrosse player Brock Sorensen, and has become an important part of the current White House media strategy.