‘Avatar: Fire and Ash' Reigns Supreme, But '28 Years Later: The Bone Temple' Faces Unexpected Box Office Snub | Hollywood
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In a holiday weekend showdown, James Cameron's 'Avatar: Fire and Ash' claimed the top spot at the North American box office for the fifth consecutive week, raking in $13.3 million. Meanwhile, Sony Pictures' highly anticipated '28 Years Later: The Bone Temple' opened in second place with $13 million, but its performance fell short of expectations. The Walt Disney Co. also celebrated a milestone as their Thanksgiving release 'Zootopia 2' surpassed the highest-grossing animated Motion Picture Association release of all time, with a whopping $1.7 billion in global grosses. The film's success solidified its position as one of the biggest global releases of all time. Despite receiving widespread critical acclaim and a 93% approval rating on Rotten Tomatoes, 'The Bone Temple' failed to meet projected sales, which were estimated to be at least $20 million through Monday. Internationally, the film grossed $16.2 million from 61 markets. Industry experts attribute the underwhelming performance to a possible case of 'too much too soon,' as the sequel was released just a year after the previous installment, '28 Years Later.' With a reported production budget of $63 million, not including marketing and promotion, the film has a long way to go to break even. Paul Dergarabedian, head of marketplace trends for Comscore, notes that word-of-mouth might sustain the film's performance, as seen with other successful releases like 'The Housemaid' and 'Zootopia 2.' The box office top 10 includes: 1. 'Avatar: Fire and Ash' - $13.3 million 2. '28 Years Later: The Bone Temple' - $13 million 3. 'Zootopia 2' - $8.8 million 4. 'The Housemaid' - $8.5 million 5. 'Marty Supreme' - $5.5 million Final domestic figures will be released on Tuesday, and the box office rankings may change accordingly.